Come on, you do know a lot of people take offense at porn for various reasons, right? And most mainstream brands don’t like being associated with offensive stuff…
Anyway, nobody’s saying certain sites shouldn’t be allowed to have ads. The issue is which ads are shown on which sites. Advertisers don’t want their ads showing up next to content that their target audience might consider offensive. They also don’t want to waste their ad budget showing ads to people who aren’t likely to respond to the ad. The ability to pair ads with content that appeals to a certain audience is the whole reason Google is such an effective advertising platform.
Most mainstream brands don’t like to say they’re beyond willing to be associated with offensive stuff as long as it makes them money and they can pretend they aren’t associated with it. Google knows what they’re doing and they’re more than happy to take the bad press, which won’t effect them in any meaningful way.
Come on, you do know a lot of people take offense at porn for various reasons, right? And most mainstream brands don’t like being associated with offensive stuff…
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It’s about what the advertisers themselves have said. They supposedly don’t want it. It matters fuck-all what you or me think.
Wat
Dogs? What?
Anyway, nobody’s saying certain sites shouldn’t be allowed to have ads. The issue is which ads are shown on which sites. Advertisers don’t want their ads showing up next to content that their target audience might consider offensive. They also don’t want to waste their ad budget showing ads to people who aren’t likely to respond to the ad. The ability to pair ads with content that appeals to a certain audience is the whole reason Google is such an effective advertising platform.
Wish I could remember what FAST stands for right now
Most mainstream brands don’t like to say they’re beyond willing to be associated with offensive stuff as long as it makes them money and they can pretend they aren’t associated with it. Google knows what they’re doing and they’re more than happy to take the bad press, which won’t effect them in any meaningful way.