Cher has done a lot of things. She scored her first Hot 100 chart-topper in 1965 and her last in 1999. (At 52, Cher was the oldest woman to land a #1 hit until last week, when Brenda Lee broke the record.) Cher sang backup on “Christmas (Baby, Please Come Home)” and “You’ve Lost That Lovin’ Feeling.” She helped modernize the variety show in the ’70s and defied expectations in the ’80s. She won an Oscar for Best Actress. The ubiquitous robotic Auto-Tune effect? Cher did that first. But Cher is not in the Rock And Roll Hall Of Fame, and she thinks that’s some bullshit.
That ‘pitch machine’ would turn out to be Auto-Tune, although Taylor would try and keep this a secret in later interviews, stating that it was a Digitech Talker that he’d used to throw people off the scent!
In 1999, he told Sound on Sound: “I played around with the vocals and realised that the vocoder effect could work. I used a Digitech Talker, a reasonably new piece of kit that looks like an old guitar foot pedal, which I suspect is what it was originally designed for. You plug your mic straight into it, and it gives you a vocoder-like effect, but with clarity; it almost sounds like you’ve got the original voice coming out the other end.”
Taylor eventually revealed the truth about the process to The South Bank Show: “I was kind of playing around with the Auto-Tune, as it’s called. With this you can shift the vocal, [and] go to to the nearest note. And then what it does is if you bend a note when you’re singing, all this does is it goes along and it doesn’t bend a note up until it reaches a certain point and then it just flicks to the nearest note, so you end up with these very ‘steppy’ sounds. Every note is an exact semitone. There is no sliding and that’s where you get this crazy sound.”
I read a more recent article where they discussed saying that to keep the production trick a secret. I’ll have to find the article.
Edit: not the one I was thinking of but here’s an article
Would you look at that. Just as we all suspected. I thought they didn’t want to say it was Auto-Tune because it was embarrassing.