• YouTube is intensifying efforts to combat adblockers, including blocking video playback and warning users of potential account suspension.
  • Increased ads on YouTube have driven many users to adblockers, hurting both YouTube’s ad revenue and content creators reliant on ad-based income.
  • Despite these measures, many users are leaving YouTube or finding workarounds, leading creators to seek alternative revenue streams off-platform.
  • BleatingZombie@lemmy.world
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    3 months ago

    I agree with you, but you can also think about it as a one sided battle where youtube keeps shooting themselves in the foot

    • helenslunch@feddit.nl
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      3 months ago

      youtube keeps shooting themselves in the foot

      How are they doing that? Users who aren’t watching ads have absolutely zero value to YouTube, and only cause increased use of their computing resources. If they leave, YT has lost absolutely nothing, and gained a decrease in energy use. Most likely these people won’t leave YT altogether but just go back to watching ads or paying for premium, which is exactly the point.

      Not saying I give a shit, that’s just reality.

    • John Richard@lemmy.world
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      3 months ago

      Not really. YouTube provides a lot of tools to make most of their services and content pretty accessible from third party clients. If Google wanted to prevent ad blockers and force you to watch ads, trust me they could. At this point I think some users that only know how to install third party software are going to start claiming they won and ruin a good thing for everyone. You don’t want ads? Then don’t bite the hand that feeds you.